Viewers see an underhand “brutal” criticism of Aldi in Lidl’s Christmas commercial

Liddell He performed a “brutal” criticism of rival Aldi in a Christmas commercial – and left viewers hysterically.

budget Super Market The series finally released its festive ad and shunned a touching story in favor of some hilarious seasonal cheer.

Aldi dropped his festive ad earlier this week – and fans delighted the return of popular character Kevin the Carrot.

Fans noticed that Lidl did a cheeky dig at a fellow bargain store Aldi – And it went a storm.

Avoid Liddl’s heart-wrenching story in favor of some hilarious seasonal cheer

The ad sees a carrot that looks suspiciously like Kevin unofficially poked with a fork.

“We don’t need cute characters when carrots taste good,” he sings to Lidl.

Referring to some of the other popular ads, the clip continues: “There is usually a moment when we want you to feel sad. But we don’t have time, look at sparkling wine. This cheese will make you feel overjoyed.”

Lidl’s cheeky pits seem to be a direct response to Aldi, who portrayed Kevin Carrot’s story and his mission to make it home to be with his carrot family.

The ad sees a carrot that looks suspiciously like Kevin unofficially poked with a fork

Eagle fans were quick to spot the sign, calling it “savage.”

Someone wrote on social media: “Lidl ad is amazing,” while another wrote: “A brutal mention of Kevin in Lidl ad …”

Another commented, “This is Kevin’s criticism of the Lidl ad …”

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The Aldi commercial depicts the story of Kevin Carrot and his mission to make it home to be with his Carrot family.

And a third wrote: “Absolutely savage.”

As explained by Ryan McDonnell, Commercial Director at Lidl GB, the brand wanted to give viewers a little bit of entertainment this Christmas.

He said, “We all need a little bit of a break this year, so we wanted the Christmas ad to show customers that our commitment to high quality at Lidl prices means everyone can believe in a great Christmas – and we had a little fun while doing it so much!”

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