Geothermal energy marketing campaign in Geneva, Switzerland | Think geothermal energy
Geneva – Geothermal Advertising Campaign (Source: GVA Alternative, Instagram)The Alternative Advertising Agency has managed and designed an impressive marketing campaign for the geothermal campaign by the city of Geneva and its public facilities.
A major campaign for an alternative design agency in Switzerland is described in the Swiss publication Cominmag. The agency won the tender with its launch in March 2020 which will be set up at the time, but has been postponed due to Covid and now it is finally seeing the day of light.
The state of Geneva and the city’s utility company SIG have begun the exploration phase of the geothermal program. To inform residents, these two public entities have chosen to launch a 360-degree campaign. The campaign can be experienced at street fairs, on buses, in the CEVA tunnel, in cinema and digital.
A 360-degree virtual reality movie was also produced. He explains the course of the water: from the tops of the jura, through underground rivers to the excavation areas, it was also carried out. This virtual reality experience can be enjoyed at Uni mail, in the “branded” information container, also designed by Alternative.
Source: cominmag
Lauren Bradford is a contributor at Prudent Press Agency, covering a wide range of topics including news, politics, business, technology, sports, entertainment, and lifestyle. She focuses on delivering clear, accurate, and reader-friendly reporting that helps audiences stay informed about current events and important developments. Her work highlights relevant stories, emerging trends, and practical insights, with an emphasis on providing useful information and balanced coverage for readers seeking reliable news and updates.
