In direct response to the Covid-19 pandemic, the Grammy-winning rapper has announced he is launching a multi-layered expansion of his Juma Bank Account Financial Literacy program, which offers funding nationwide.
It donates $ 25,000 to the Atlanta City Auxiliary Fund #ATLStrong Covid-19, founded by Atlanta Mayor Keisha Lance Bottoms and runs a bank account at home – a free online source of financial literacy through a partnership with mobile banking provider Sound and Education Technology Platform, EVERFI.
Prior to the pandemic, the program provided disaffected youth with access to career counseling, job training, and employment in sports and entertainment facilities, including Mercedes Benz Stadium and State Farm Arena.
Most students have been out of work since March 11, after the stadium was forcibly closed due to a pandemic.
In collaboration with Chime, the rapper is now making the program virtual – which will provide access to financial education during the economic crisis. It will also provide all Atlanta Juma youth scholarships for online training and support.
“The generous support of 21 Savage will go a long way toward improving those young people,” Luma Atlanta director Robert Lewis said in a statement. “Not only will it help them stay on the move during this crisis, but it also provides a glimmer of hope and the realization that they can count on the support of their community at this time of need.”
21 Savage and Chime will provide tablets and WiFi to students in the Zone 6 neighborhood of Atlanta where he grew up and who need home educational materials.
They will be able to access the free home bank account program through these tools.