an Apple, The most valuable company in the worldCurrently under assault It is an electronic game Developer Epic Games in An incredible legal and cultural battleBut Epic wasn’t the first to accuse Apple of misusing monopoly power.
Today, Spotify – the music service that helped spark its complaints Two official European Union antitrust investigations In the Apple App Store and Apple Pay practices – abuse at Apple announces an all-in-one subscription package Its rival includes Apple Music.
Here’s Spotify’s statement:
Once again, Apple is using its dominant position and its unfair practices to harm competitors and disenfranchise consumers by favoring its own services. We call on competition authorities to act urgently to restrict Apple’s anti-competitive behavior, which, if left unchecked, will cause irreparable harm to the developer community and threaten our collective freedoms to listen, learn, create and communicate.
While this definitely reads like modeling rather than saying anything meaningful new, it seems vaguely plausible that Some People might choose Apple Music rather than Spotify if the overall package sounds like a good deal, and Apple definitely has the marketing power to push that package aggressively.
Meanwhile, Apple insists its customers will still be able to “discover and enjoy the alternatives”:
Customers can discover and enjoy alternatives to every Apple service. We introduce Apple One because it’s great value for customers and a simple way to access the full range of Apple subscription services. We’ll recommend the Apple One plan that saves you the most money based on the subscriptions you already have. It’s perfect for anyone who loves any of our services and wants more for less, and is especially great for families. Certain services listed on Apple One are also available to enjoy on non-Apple devices, and you can cancel at any time.
Apple announced last June That Apple Music has surpassed 60 million subscribers, But it had ways to go catch up to 100 million on Spotify. This June, Spotify Exceeded 138 million subscribers.